CERTIFIED ONCE, RECOGNIZED BY MANY

MINIMUM CERTIFICATION REQUIREMENTS

OEM CERTIFICATION 2.0: The CRP Model Videos

INCREASE THE VALUE OF YOUR BUSINESS

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bullet Increase the market share value of your business
bullet Eliminate the need for multiple inspections for each program and the redundancy of equipment that would otherwise be required
bullet Receive discounts on training, tools and equipment with Certified Rewards and other rebate programs providing you with a means to reinvest in your business
bullet Prove to insurers you have what it takes to repair the next generation vehicles, minimizing dependency on Direct Repair Providers (DRPs)
bullet Mitigate liability exposure and lower your liability insurance costs
bullet Close more sales, raise consumer confidence, and gain a higher CSI
bullet Recruit top quality employees - the best want to work with the best
bullet Receive customer referrals from OEMs through their lease program requirements

MARKETING


bullet Improve your value proposition when negotiating referral programs or gaining wholesale accounts
bullet OEM approved signs, badges, and logos enhance your ability to market your shop as an advanced repair capable facility
bullet Improve your reputation throughout your community and B-2-B relationships
bullet Listed on various online consumer-facing shop locators
bullet Listed on Smartphone Apps, with direct appointment connection to customers
bullet Increase market exposure within your community through a series of press releases to local media outlets
bullet Separate yourself from local competition and gain a competitive advantage
bullet Connect directly to new car buyers through targeted OEM direct mail and email campaigns
bullet Increase your customer referrals through numerous OEM branded online locators and Smartphone Apps

BUSINESS IMPROVEMENT


bullet Become an integral part of reinventing and reengineering the body shop experience into Collision Care
bullet Improve your operations and keep your technicians at the forefront of technology according to future requirements with our 5-Star Business Performance Program
bullet Safeguard and self manage your own data and monitor your business performance using KPI reporting and benchmarking through several data management tools

EXCLUSIVE FEATURES

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OEM CUSTOMER REFERRAL PROGRAM

Referrals direct from OEMs, connecting Certified Shops with customers.

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SHOP LOCATOR

Listing in the online body shop locator linked directly from the OEMs' web sites with a personalized micro-site and link to your shop's website.

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CONSUMER ADVOCACY

Listing on consumer-facing Assured Performance Collision Care (consumer advocate) shop locators.


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COLLISION CARE MARKETING TOOLS

Access to an arsenal of Collision Care marketing materials to differentiate Certified Shops from local competition.

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CONSUMER AWARENESS AND PUBLIC RELATIONS

Periodic press release communications distributed to your local media.

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DON'T LET YOUR CUSTOMERS GET STEERED AWAY

Online appointment setting and electronic dispatch to your shop from the locator and smart phone apps.